Rosie Murphy

Google Analytics is undoubtedly one of the most useful tools out there to understand your digital performance, no matter your website’s size. It allows users to track their website visitors, ...

[Update: November 28th, 2019] After Local RankFlux initially tracked higher than usual ranking fluctuations at the beginning of November, new theories have emerged as the local search community tries to ...

Local SEO forums and communities can be incredibly useful sources of knowledge and advice for agencies and local businesses alike, but which ones are worth joining? This time last year, ...

Research shows that online reviews and recommendations play a critical role in decision making for both consumers and search engines. This is even more true for local businesses, where competition ...

Google My Business Insights is one of the most useful tools in a local marketer’s arsenal, but it comes with its own set of challenges. With little out there to ...

In a blog on June 20th, Google My Business announced a number of exciting initiatives that we believe will help local businesses maximize the impact of their listings. The blog, ...

On April 25th, Google My Business sent users a survey that seemed to suggest the possibility of paid-for features being added to the GMB product. As you’d expect, the local ...

How much would you be willing to pay for Google My Business features? That’s effectively what Google asked GMB profile managers in a recent survey, and the response from the ...

Local businesses are lucky to have a wide range of local SEO tools at their disposal to help maximize their chances of being noticed online by potential customers. But, with ...

Keeping on top of the ever-changing world of local SEO can be time-consuming. With dozens of excellent local marketers sharing their successes and insights, we’re privileged to have access to ...

It’s clear, local link building is a vital factor when trying to achieve success in local rankings. But, how do leading local marketers approach getting backlinks, and what do they think ...

Spam is taking over Google My Business, damaging rule-abiding local businesses’ chances of appearing in the local pack due to spammers gaming the system. This epidemic of fake listings, keyword-stuffed ...